New Name, Same Commitment
When Volunteers of America was founded in 1896, our name reflected the profound commitment of our founders, who devoted their hearts, spirits, and lives to serving people in need. At that time, “volunteer” represented not simply an act of service, but a calling and lifelong commitment to do good in the world. While the meaning of volunteerism has evolved, the purpose at the heart of our name remains unchanged: to provide compassionate human services that empower individuals and strengthen local communities.
In 2026, we shortened our name to VOA–reflecting how many people already know us and clarify that our work extends beyond volunteerism as it is commonly understood today. Presently, VOA’s staff of 15,000 paid professionals carry forward our founders’ legacy of service, helping people in need rebuild their lives and reach their full potential. We deeply value the dedicated volunteers who strengthen our programs and communities, while recognizing that VOA has always represented a broader, sustained commitment to providing compassionate human services.
Our new brand reflects how we are evolving, while our commitment remains unchanged: helping people in need build healthy, safe and productive lives. For 130 years, VOA has been there for children, families, older adults, veterans, and anyone seeking support. As one united VOA, we are strengthening our shared mission and our ability to build a better future for the people and communities.
Frequently Asked Questions
When we were founded in 1896, volunteerism meant something very different than it does today. As our work has evolved, we recognized the need for a brand that more accurately represents the breadth of VOA’s services and makes clear that we are not a volunteer organization. In 2026, we abbreviated our name to VOA, acknowledging the naming convention that many people use already and reinforcing our enduring commitment to provide compassionate care today so communities can flourish tomorrow.
Yes and no. The flagship ‘V’ and our red, white, and blue colors have been foundational to our visual brand for 130 years, and that has not changed. However, we have adopted an official logo that spells out V-O-A and incorporates our iconic ‘V’ — a symbol of hope and opportunity for those we serve. For more information and downloadable versions of the logo, visit our Media Center.
Yes. In addition to a refreshed name and logo, VOA adopted a new mission statement and vision statement that better reflect our work in communities and our vision for a world where everyone can reach their full potential. Read more on About Us.
